According to Cointelegraph, a proposal addressing the application of artificial intelligence (AI) and data transparency in the entertainment business has been made by the Alliance of Motion Picture and Television Producers (AMPTP). According to the suggestion, generative AI cannot be regarded as a writer, and any work produced by AI cannot be labelled as intellectual or literary property. Therefore, credit, rights, or compensation cannot be affected by AI-generated content. Companies may employ AI-generated scripts as a starting point, but writers who modify the script will be paid as though they were the original author. An AI-produced script’s origin must be disclosed by studios or production companies requesting a writer’s help. In order to improve data openness, the idea would grant writers access to audience statistics in quarterly confidential reports. This does not presently include stats for advertising or transactional videos, simply metrics for subscription video on demand (SVOD).
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