According to Metaverse Post, after announcing its new brand identity, NFT project Cool Cats will shift its focus to developing a global entertainment brand. Cool Cats will use its intellectual property in the following chapter to create a global entertainment brand to expand its reach beyond Web3 and reach mainstream consumers.
Cool Cats plans to gain 1 million new subscribers over the next five years by combining Web3 and Web2 products. Among them are community-focused storytelling NFTs, tangible and virtual items, configurable collectibles, games, and live events.
Cool Cats also launched a new tool called Cool Score, which allows users to track, measure, and win prizes for their interactions with the Cool Cats community. Cool Cats also developed “Journeys,” a gamified storytelling endeavor, and a soft-stake mechanism for cats and dogs on Cooltopia, the company’s gamified NFT ecosystem.